Google+ Rolex Watches, symbols of Excellence, Performance, Prestige and Innovation | DAILY FASHION NEWS

Tuesday, April 22, 2014

Rolex Watches, symbols of Excellence, Performance, Prestige and Innovation

The source of excellence. 

Precious metals, stainless steel, ceramic, mother-of-pearl, precious stones... Because the choice of materials is an essential link in the long chain of processes in manufacturing an exceptional product, Rolex rigorously selects the materials for its watches. Each bridge of the movement, each wheel, each pinion, each element of the case, bracelet or dial is made of a material that has been meticulously selected and constantly re-evaluated to guarantee its performance and its impeccable aesthetics.

Performance fit for extremes 

A Rolex watch must remain functional and maintain its beauty even in the harshest environments. That is why Rolex became, in 1985, the first watchmaking brand to use 904L steel, a highly corrosion-resistant superalloy that acquires an exceptional sheen when polished.

The source of the shine 

Gold Rolex watches possess a truly captivating radiance, born of years of experience in perfecting the use of this most precious of metals. Only by controlling the whole process can Rolex guarantee a peerless, enchanting lustre on its watchcases and bracelets alike.

And then there was light 

Rare and precious, considered the noblest of metals, platinum is striking for its silvery whiteness and its vibrant luminosity. Over time it has become the ultimate metal of prestige, with the ability to showcase precious stones like no other material.

A meeting of metals 

The beauty of Rolesor is in the juxtaposition of materials and the harmony of colours. From the time it was first created, it has appeared on models in the Oyster collection, although initially in the yellow or Everose gold versions only. White gold came to be used a few years later.

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